We produce based on our values.

  • Respect.

    We work with the Fairtrade Alliance Kerala, a trade union that campaigns for women's rights and sustainable agriculture. Exports are handled by our partner Elements India, which guarantees fair pricing and good working conditions.

  • Authenticity.

    We are a family business that builds long-term relationships based on trust and communicates transparently. We remain true to our values ​​without losing our sense of humor.

  • Sustainability.

    For us, sustainability runs through the entire value chain from organic spices, to bicycle production, recycled packaging and deliveries in the Zurich area by cargo bike.

And maintain long-term partnerships.

Cultivation & Harvest in India

Our partner in South India is the Fair Trade Alliance Kerala, founded in 2005. A collective of 4,000 small farmers committed to a fair trade-oriented global market. The products include cashews, coffee, spices, coconut oil and cocoa. The focus is on promoting sustainable livelihoods that focus on responsible land management, regional food security and strengthening gender equality. The small farmers live in the northern hill areas of Kerala in the Western Ghats, a UNESCO World Heritage Site. A significant proportion of the farmers also live within the Nilgiri Biosphere, a global biodiversity hotspot.

In 2015, we visited the farms with our son to get a better idea of the harvest. The warmth and ease with which the farmers do their physical work touched us and strengthened our decision. We are grateful for our collaboration with FTAK and the positive impact they have on the ground.

Bicycle Production in Zurich

We grind our spices ourselves, using a bicycle specially built for our needs and a little bit of muscle power.

The finished mixtures are filled into recycled packaging and delivered to Zurich by cargo bike.

Packaging 100% recycled

The cans are made of 100% recycled kraft paper which is lined with a thin layer of food-grade aluminum to keep the chai dry and preserve its flavor. The refill bags are made of 100% FSC certified material.